Ezra Finance Supports HBUFC’s Legacy 1000 Campaign

At Ezra Finance, we spend most of our time helping people find practical solutions to complex financial situations. But some opportunities to make a difference have nothing to do with finance.

James Singh and Ezra Finance recently backed Hout Bay United Football Community (HBUFC) in Cape Town through its Rainbow 500 initiative, sponsoring one of the squares on a unique community football shirt. The original campaign sold all 500 squares in just seven weeks. HBUFC has now extended the idea through Legacy 1000, opening a second shirt and another 500 opportunities for people and businesses to get involved.

Who are Hout Bay United Football Community?

HBUFC is a community organisation in Hout Bay, Cape Town. Football sits at the heart of its work, but the organisation describes a much wider mission: using sport, education and community support to create opportunities for young people and families.

According to HBUFC, support for the Legacy 1000 campaign helps fund four connected areas of its work: daily nutrition, education and mentoring, safe housing for young people in crisis, and local manufacturing of the campaign shirts in Hout Bay.

From Rainbow 500 to Legacy 1000

The idea is simple. Each shirt is divided into 500 numbered squares. Supporters can claim a square for R2,000, with their name or logo becoming part of the finished shirt design. HBUFC says the first 500 squares sold out in seven weeks, and the campaign is now working towards 1,000 names across two shirts.

It is a creative way of turning a football shirt into something bigger: a visible record of the people and organisations choosing to support the community behind the club.

Why Ezra Finance chose to get involved

For James and the Ezra Finance team, the appeal was the combination of football, community and practical support. Sponsoring a square offered a simple way to contribute to a project designed to create opportunities beyond the pitch.

We are proud to have played a small part in the original Rainbow 500 campaign, and we would love to see the wider community help HBUFC complete the next 500 squares.

How you can support HBUFC

If you would like to get involved, HBUFC currently offers two routes: claim a Legacy 1000 square for R2,000, or make a donation of any amount through its campaign website. Availability and campaign totals change as more supporters join, so please check HBUFC’s website for the latest position before donating.

You can learn more about the campaign and donate directly at hbufc.co.za/the-goal-is-love-join-the-rainbow-500.

For UK supporters, the campaign page also provides information about donating through HBUFC UK, a registered UK charity, including Gift Aid for eligible donors.

A shirt built by a community

The first 500 squares showed what can happen when individuals and businesses come together behind a shared cause. Legacy 1000 is the chance to take that support further.

If HBUFC’s work resonates with you, please visit the campaign page, read more about the organisation and consider adding your name, your business or a donation to the story.

Ezra Finance is sharing this campaign to support Hout Bay United Football Community. Donations are made directly to HBUFC or HBUFC UK; Ezra Finance does not receive any donation funds.